Samsung Art Store Adds 30 Exclusive British Museum Works
Samsung Electronics announced the addition of a new exclusive British Museum collection to its platform, bringing historic masterpieces directly to compatible displays.
Radwan AbdulhadiEditor and technology writer
Expansion of the Art Collection
Samsung Electronics has officially announced that it is adding a new exclusive British Museum collection consisting of 30 artworks to the [Samsung Art Store](https://news.samsung.com/global/tag/samsung-art-store). Available on compatible [Samsung Art TV](https://news.samsung.com/global/tag/samsung-art-tv) models, the newly curated selection features renowned pieces by historic artists such as John Constable and Joseph Mallord William Turner.
The latest addition brings iconic cultural assets into domestic spaces through digital displays, offering users an effortless way to view classic paintings without visiting a physical gallery. According to the announcement, the British Museum collection became available on the platform starting Oct. 6.
Featured Masterpieces by Constable and Turner
The newly introduced selection highlights distinct styles from celebrated British creators. The collection features Constable’s English countryside vistas, which are widely recognized for the artist’s rare ability to portray shifting weather patterns in the sky.
In addition to Constable's rural landscapes, the collection includes Turner’s watercolors. These pieces range dynamically from stormy seascapes to evocative views of iconic European destinations such as Venice, Rome, and Zurich.
Leadership Perspectives on Digital Accessibility
Commenting on the expansion, Gwiho Lee, Executive Vice President of the Visual Display (VD) Business at Samsung Electronics, emphasized the company's broader digital vision. "Samsung is committed to using our technology to make world-class art more accessible to everyone," Lee stated. He further noted that welcoming these historic British Museum pieces offers a global audience an effortless way to appreciate classic art at home.
Echoing this sentiment, Lisa San Martin, Interim Commercial Director of the British Museum, expressed enthusiasm regarding the collaboration. "We’re delighted to work with Samsung to make more of the Museum’s collection available to people at home," San Martin said, adding that the partnership aims to encourage viewers to explore familiar works and discover others for the first time.
Subscriber Access and User Experience
Platform subscribers will gain direct access to the British Museum collection through standard browsing features. Users can browse the selection, choose a specific work to display on their television screen, and switch to alternative artworks whenever they prefer.
While the platform provides extensive options for digital curation, Samsung noted that an active subscription is required to access these features, and subscription fees apply. Furthermore, artwork availability and overall collection contents remain subject to change at any time without notice or direct user notification.
Broader Institutional Partnership History
This latest launch builds upon an existing relationship between Samsung and the British Museum. Alongside the digital art platform integration, Samsung serves as a corporate partner for the museum’s special "Korea" exhibition, which opened on Oct. 1 and is scheduled to run through Jan. 31, 2027.
Customers seeking further assistance regarding compatible devices or service features can consult the [Customer Support page](https://samsung.com/support) for guidance, while media representatives can submit inquiries directly through the [Media Contact](https://news.samsung.com/global/media-contact) portal.
Sources
- Samsung Global NewsroomSamsung Art Store Expands Its Collection With 30 Exclusive Works From the British Museum
Continue chronologically
Related stories
Lee Kun-Hee Art Collection Opens at the British Museum
The Lee Kun-Hee art collection expands to Europe with the landmark 'Korea' exhibition at the British Museum, featuring two millennia of history.
Samsung Art Store Debuts First Cinematic Collection From A24
Samsung introduces its first-ever cinematic collection on the Samsung Art Store, featuring 38 stills from acclaimed films produced by studio A24.
Samsung Unveils Nano City in Pyeongtaek for Advanced Chip Production
Samsung Electronics has introduced its new Nano City in Pyeongtaek, a facility designed to advance semiconductor manufacturing capabilities and support future technology demands.
Samsung Unveils Galaxy Tab S12 Series With Galaxy AI
Samsung Electronics has announced the Galaxy Tab S12 series, featuring the Galaxy Tab S12 Ultra and Tab S12+ powered by advanced Galaxy AI and a 3nm processor.
